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Finovation's Weekly Crypto Roundup - 20-26 Jan25

What it means for Web3 Advertisers

Finovation's Weekly Crypto Roundup - 20-26 Jan25

Weekly Crypto Update: Key Highlights Shaping the Web3 Space (20th–26th January 2025)

Weekly Crypto Update: January 20–26, 2025

Welcome to this week’s Top 5 Crypto Updates, where we break down the most impactful news shaping the Web3 ecosystem. From groundbreaking policy changes to key technological advancements, here’s what you need to know:

1. Trump Administration Proposes U.S. Bitcoin Reserve

In his first week in office, President Donald Trump announced an executive order supporting the crypto industry. Among his proposals is the creation of an official U.S. Bitcoin reserve, aimed at strengthening the nation’s digital asset strategy.

Why It Matters:
This unprecedented move has sparked optimism across the market, with Bitcoin prices seeing an uptick. Such policies could significantly legitimize crypto assets while encouraging broader institutional and governmental involvement.

2. BlackRock Unveils Multi-Asset Crypto Fund

Investment behemoth BlackRock has announced plans for a multi-asset crypto fund targeting institutional investors. The fund will include Bitcoin, Ethereum, Solana, and Polygon, showcasing a broader adoption of digital assets by traditional finance giants.

Why It Matters:
BlackRock’s continued expansion into crypto signals growing confidence from institutional players. This development highlights the increasing alignment of traditional finance with decentralized technologies, creating opportunities for Web3 innovation and adoption.

3. Ethereum Launches Public Danksharding Testnet

Ethereum has successfully deployed a public testnet for Danksharding, an upgrade designed to improve scalability and reduce transaction fees on the network.

Why It Matters:
As Ethereum continues to be the backbone of DeFi and NFT ecosystems, this upgrade ensures the network remains competitive and capable of supporting a growing user base. For developers and marketers, this advancement unlocks new possibilities for scaling dApps and attracting users.

4. Major Token Unlocks Shake Markets

This week saw several significant token unlocks:

  • APEX Protocol unlocked 10 million tokens (18.71% of its circulating supply) on January 20.
  • Ethena (ENA) released 12.86 million tokens, representing a substantial portion of its supply.

Why It Matters:
Token unlocks often influence price action, with potential sell-offs or increased liquidity impacting short-term market sentiment. Staying ahead of these events is key for traders and marketers looking to capitalize on volatility.

5. Crypto Trading Persists in China Despite Crackdowns

Despite China’s stringent crypto regulations, trading activity remains strong via over-the-counter brokers and peer-to-peer networks. The government’s enforcement measures have proven challenging to fully implement.

Why It Matters:
This development highlights the resilience of decentralised systems, even in heavily regulated environments. It underscores the global demand for crypto and the difficulty of suppressing its use entirely.

Final Thoughts
This week’s updates reflect a maturing market influenced by both institutional confidence and grassroots resilience. As the industry evolves, marketers and businesses in Web3 must stay informed and adaptable to seize new opportunities.

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